Critérios em decisões
JEVONS, William Stanley. The Theory of Political Economy. 5. ed. London: Macmillan and Co., 1911. (1. ed. 1871).
MENGER, Carl. Principles of Economics. Auburn: Ludwig von Mises Institute, 2007. (Tradução de Grundsätze der Volkswirtschaftslehre, 1871).
WALRAS, Léon. Elements of Pure Economics: Or, The Theory of Social Wealth. London: Routledge, 2014. (Tradução de Éléments d'économie politique pure, 1874–1877).
Incerteza e comportamento
KAHNEMAN, Daniel. Thinking, Fast and Slow. New York: Farrar, Straus and Giroux, 2011.
TVERSKY, Amos; KAHNEMAN, Daniel. Judgment under Uncertainty: Heuristics and Biases. Science, v. 185, n. 4157, p. 1124–1131, 1974.
SIMON, Herbert A. Models of Bounded Rationality. Cambridge, MA: MIT Press, 1982.
Estruturação de escolhas
THALER, Richard H.; SUNSTEIN, Cass R. Nudge: Improving Decisions About Health, Wealth, and Happiness. Revised and Expanded Edition. New York: Penguin Books, 2021. (1. ed. 2008).
THALER, Richard H. Misbehaving: The Making of Behavioral Economics. New York: W. W. Norton & Company, 2015.
SUNSTEIN, Cass R. Sludge: What Stops Us from Getting Things Done and What to Do about It. Cambridge, MA: MIT Press, 2021.
Perspectivas éticas em decisões
ARISTÓTELES. Ética a Nicômaco. Tradução de Antônio de Castro Caeiro. São Paulo: Atlas, 2009.
MARCO AURÉLIO. Meditações. Tradução de Mário da Gama Kury. Brasília: Editora Universidade de Brasília, 1985.
NIETZSCHE, Friedrich. Assim Falou Zaratustra. São Paulo: Companhia das Letras, 2011.
MILL, John Stuart. Utilitarianism. London: Parker, Son, and Bourn, 1863.
RAWLS, John. A Theory of Justice. Revised Edition. Cambridge, MA: Harvard University Press, 1999.
Pensamento estatístico e melhoria contínua
DEMING, W. Edwards. Out of the Crisis. Cambridge, MA: MIT Press, 1986.
ISHIKAWA, Kaoru. What Is Total Quality Control? The Japanese Way. Englewood Cliffs: Prentice-Hall, 1985.
JURAN, Joseph M.; GODFREY, A. Blanton. Juran’s Quality Handbook. 5. ed. New York: McGraw-Hill, 1999.